LivePerson Teams with GotMarketing to Host 'Live Email Marketing: When Email Meets Real-time Interaction' Web Seminar

Attendees to Learn How to Improve Their Email Marketing Results With Live Chat

NEW YORK, NY - October 9, 2003 - LivePerson, Inc. (NASDAQ: LPSN), a provider of technology facilitating real-time online customer interaction, today announced that it has teamed with GotMarketing, a leading provider of self-serve permission-based email marketing software, to offer a webinar on the benefits of real-time email marketing. The event will be held on Wednesday, October 15 at 1:00 p.m. EDT.

WHAT:

"Live Email Marketing: When Email Meets Real-time Interaction" LivePerson enables online businesses to communicate with their customers through live chat to instantly answer customer inquiries or to guide a customer through a purchase decision.

GotMarketing's Campaigner application allows users to easily create, send and measure email-marketing campaigns.

By combining the LivePerson and GotMarketing technologies through an embedded "Click-to-Chat" button within an email marketing campaign, clients will realize an increase in revenue, productivity and customer satisfaction.

Topics covered include: how to leverage email marketing with live chat, best practices and a case study from LaGarde.

  WHO:
  Philippe Lang, Vice President Online Marketing, LivePerson, Inc.
  Samantha McDougall, Director of Marketing, GotMarketing, Inc.
  Michael Levin, Executive Vice-President, LaGarde, Inc.

  WHEN:
  Wednesday, October 15 at 1:00 p.m. EDT

  WHERE:

Register for this webinar at http://www.liveperson.com/webinar/liveemail/md

About LivePerson

LivePerson (www.liveperson.com) is an Application Service Provider (ASP) of technology facilitating real-time sales, customer service and marketing solutions for companies doing business on the Internet. The LivePerson service enables online businesses to communicate with Internet users in real time, thereby enhancing the online experience. LivePerson allows clients to increase revenue and productivity while decreasing the overall cost of customer support. The company serves EarthLink, QVC, eBay, Ameritrade, American Airlines Credit Union and over 3,000 other clients. LivePerson is headquartered in New York City, with R&D facilities in Tel Aviv, Israel.

About GotMarketing:

GotMarketing (www.gotmarketing.com ) a division of GotCompany is the developer of Campaigner, permission-based email marketing tools that help businesses generate revenue and shorten sales cycles by acquiring and retaining loyal customers. Campaigner makes it easy to create and distribute permission-based email campaigns and measure their performance. Leading web business service providers and enterprise software vendors, including Yahoo!, Oracle Small Business, Microsoft bCentral and salesforce.com, offer Campaigner to power channel sales, strengthen service offerings and increase revenues. GotCompany is based in Silicon Valley, California with offices in Ottawa and Montreal, Canada.

  Media Contacts:
  Jennifer Regnault              Samantha McDougall
  LivePerson, Inc.               GotMarketing
  (212) 609-4213                 (514) 282-0595
  jregnault@liveperson.com       pr@gotmarketing.com

SOURCE: LivePerson, Inc.; GotMarketing

CONTACT: Younjee Kim, +1-212-609-4222, ykim@liveperson.com

Web site: http://www.liveperson.com/
http://www.gotmarketing.com/