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LivePerson Delivers Expanded Online Conversion Tools with Timpani 7.5
Nov 29, 2005
New Multi-Channel Platform Enhancements Improve Web-Based Sales and Service Initiatives

NEW YORK, NY - November 29, 2005 - LivePerson, Inc. (NASDAQ: LPSN), a provider of communications solutions for online sales, marketing and customer service, announced the availability of Timpani 7.5, the newest release of its hosted enterprise software solution. By supplying enhanced capabilities that enable ongoing refinement of online sales, marketing and service activities, Timpani 7.5 enables LivePerson clients to improve conversion rates and increase customer satisfaction.

The product upgrade, which is seamless to existing customers, delivers powerful new features within LivePerson's multi-channel communication solution, including a means to deliver targeted content, and offers a refined rules engine, robust reporting capabilities and enhanced CRM utilities.

"Customer-centric organizations rely on web analytics and reporting tools to provide insight into their online traffic, visitors, marketing initiatives and operations," said Stephen Loynd, Senior Analyst at IDC. "The effectiveness of these tools hinges on the ability to use live data to improve the customer experience in real time."

  New features in Timpani 7.5 include:

   * SmartBar™ - identifies website visitors and audience segments that
     are likely to respond to personalized offers and automatically
     introduces relevant content, messages and resources seamlessly, subtly
     steering visitors toward desired online outcomes.

   * Refined Rules Engine - provides a simplified process to create custom
     business rules that trigger relevant actions and allows administrators
     to make changes in real time.

   * Robust Reporting Capabilities - supplies real-time actionable analytics
     and visually intuitive data to precisely recognize, and subsequently
     respond to, changes in visitor behavior and results of online

   * Enhanced CRM Utilities - offers expanded contact management
     capabilities, including comprehensive customer data capture and
     extended interaction tracking from initial contact through resolution.

"Now that marketers are consistently driving web site traffic via search and online advertising efforts, the focus has logically shifted from reaching web visitors to proactively engaging them," said Robert LoCascio, LivePerson CEO. "Timpani enables our customers to humanize and personalize exchanges with targeted visitors, so they can deliver an interactive online experience, directly influence buying behavior and improve conversion rates."

About LivePerson

LivePerson is a provider of communication solutions for online sales, marketing and customer service. LivePerson's Timpani™ platform enables online businesses to identify and engage the right customer with the right communication channel at the right time, thereby enhancing the online experience. Chat, marketing and selling tools, a self-service knowledgebase and email management are combined with channel matching technology, rules- based intelligence, routing and reporting, to offer clients the opportunity to increase sales, lower customer service costs and enhance the customer experience. Many among the company's roster of more than 3,000 customers, including EarthLink, Microsoft, Hewlett-Packard, Qwest, Verizon and AT&T, have reported significant savings, increased sales and high customer satisfaction using LivePerson's technologies. LivePerson is headquartered in New York City.

SOURCE: LivePerson, Inc.

CONTACT: Younjee Kim, +1-212-609-4222,

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