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Neiman Marcus Online Deploys LivePerson Service Edition For Holiday Shopping Season
Nov 4, 2002
Text-based Chat Application Increases Customer Satisfaction of Online Shoppers

NEW YORK, NY - November 4, 2002 - LivePerson, Inc. (NASDAQ: LPSN), a leading provider of technology facilitating real-time online customer interaction, today announced that, the online retail division of the Neiman Marcus Group (NYSE: NMG.A) has deployed LivePerson Service Edition for its real-time customer chat capabilities. Neiman Marcus standardized its online support with LivePerson to provide a new communication channel for customers in preparation for the upcoming holiday shopping season.

Known for its excellence in customer service, Neiman Marcus is now able to provide consumers a proven online support channel to ask questions and get help while they are browsing and purchasing at Unlike email, LivePerson-enabled chats helps Neiman Marcus address their customers' questions in real time, during the buying process. In addition to rapid assistance, customers do not need to disconnect from the Internet in order to place a phone call to customer service, allowing shoppers to streamline the online buying process.

"Neiman Marcus is committed to providing customers with an incomparable shopping experience, where each customer receives superior, luxurious merchandise along with exceptional customer service and support," said Terry Gradidge, VP of Call Center Operations at Neiman Marcus Direct. "LivePerson Service Edition has enabled Neiman Marcus to increase the buying satisfaction of our customers by bringing to our website the same level of customized, individual service that they experience in our retail stores."

"LivePerson Service Edition enables large international retailers with comprehensive customer service needs, like Neiman Marcus, to support customers at the exact time they need help during their buying process, recreating the in-store shopping experience online," said Robert LoCascio, CEO of LivePerson. "Our customer service and marketing solutions significantly reduce shopping cart abandonment, improve customer satisfaction and increase sales."

LivePerson Sales Edition and LivePerson Service Edition are ASP (Application Service Provider) solutions that eliminate the heavy infrastructure investment normally associated with one-to-one customer facing solutions. LivePerson's complete product portfolio includes LivePerson Sales Edition, LivePerson Service Edition, LivePerson MultiCARE and LivePerson Pro for small businesses. LivePerson currently serves eBay, EarthLink, Federated Stores, QVC, Bell Canada, American Airlines Federal Credit Union and more than 3,000 other businesses.

About Neiman Marcus

The Neiman Marcus Group, Inc. is a leading national retailer offering distinctive products that connect with the discerning consumer. The Group includes Neiman Marcus Stores, Bergdorf Goodman, Neiman Marcus Online and the direct marketing segment, Neiman Marcus Direct. These renowned retailers offer upscale assortments of apparel, accessories, jewelry, beauty and decorative home products.

About LivePerson

LivePerson ( is a leading Application Service Provider (ASP) of technology facilitating real-time sales and customer service for companies doing business on the Internet. The LivePerson services enable online businesses to communicate securely with Internet users, thereby enhancing the online experience. With LivePerson solutions, consisting of chat and real-time marketing and selling tools, LivePerson offers clients the opportunity to increase sales, lower customer service costs and increase responsiveness to customer needs. LivePerson is headquartered in New York City.

   Media Contacts:
   Jennifer Regnault
   LivePerson, Inc.
   (212) 609-4213

   Jane Hynes
   OutCast Communications
   (415) 392-8282

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SOURCE: LivePerson, Inc.

CONTACT: Younjee Kim, +1-212-609-4222,

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