Wall Street Sees Rise In Secure IM Technology
PRNewswire-FirstCall

NEW YORK, NY - January 8, 2002 - LivePerson, Inc. (NASDAQ: LPSN), a leading Application Service Provider (ASP) of technology facilitating secure real-time live chat and customer service solutions for companies doing business on the Internet, is seeing an increased acceptance by financial service companies using LivePerson Secure Live Chat. LivePerson Secure Live Chat is SAS75 compliant according to an independent evaluation.

While the Security and Exchange Commission regulations governing electronic communications are prompting some financial services firms to shut down instant messaging traffic with their customers, Ameritrade, Hartford, American Airlines Credit Union, Citibank and other LivePerson financial clients are using LivePerson Secure Live Chat products to monitor, track, and store instant messaging chats for easy and secure review.

"We anticipated that instant messaging would be a technology that financial services would need to support business transactions and invested in measures that would make our products secure," says Robert LoCascio, CEO of LivePerson. "Our financial clients have been using our corporate Live Chat product and customer relationship management solutions with much success."

LivePerson Live Chat enables a visitor to log on to a financial services site where they can initiate a chat session by clicking an icon displayed on the page. Clicking the chat icon opens a new window on the screen for the chat conversation. Initiating a chat conversation does not require any software download or plug-in installation on the visitor's side. This ensures that the visitor's local machine remains secure and is not exposed to security breaches. The LivePerson Secure Live Chat products also facilitate storage of transcripts, making them easily accessible by authorized personnel for review.

"We are proud to be changing the way companies service their customers by enabling secure, real-time human support online," says LoCascio. There is no better way to increase loyalty and revenue than to engage customers in live chat."

According to a study released by New York-based Jupiter Media Metrix Inc., use of IM for business purposes was up 110% in the U.S. during September, growing to 4.9 billion minutes from 2.3 billion minutes in the same month last year.

About LivePerson

LivePerson (http://www.liveperson.com/) is a leading Application Service Provider (ASP) of technology facilitating real-time sales and customer service for companies doing business on the Internet. The LivePerson service enables online businesses to communicate with Internet users in real time, thereby enhancing the online experience. With LivePerson Exchange, consisting of Chat, FAQ, Email and Document Management, LivePerson offers clients the opportunity to increase sales, lower customer service costs and increase responsiveness to customer needs. LivePerson is headquartered in New York City.

   Contact:  Maria Gomez
             LivePerson
             212-609-4219
             mgomez@LivePerson.com

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SOURCE: LivePerson, Inc

CONTACT: Younjee Kim, +1-212-609-4222, ykim@liveperson.com

Website: http://www.liveperson.com/