LivePerson to Showcase Proactive Technology for Financial Services Industry at Net.Finance 2006
Premier Solution Zone Sponsor Will Demonstrate How to Leverage Online Channel to Attract and Retail Profitable Customer Segments
PRNewswire-FirstCall

NEW YORK, NY - April 10, 2006 - LivePerson, Inc. (NASDAQ: LPSN), a provider of online conversion solutions, today announced that the company will participate as a premier solution zone sponsor at Net.Finance 2006, to be held April 10-12 at the Wild Horse Pass Resort in Phoenix Arizona. This fifth annual North American multi-channel financial services marketing conference will focus on improving the customer experience to drive profitability and growth.

An educational resource dedicated to addressing issues that are critical to senior-level marketing and e-commerce executives in the financial services industry, Net.Finance 2006 will devote three full days to topics including implementing customer-centric Web strategies to generate profitable new business, maximizing the online channel for cross-sell opportunities and developing multi-channel initiatives to increase customer wallet-share.

LivePerson's financial services industry experts will be conducting one- on-one sessions with conference attendees demonstrating how six of the twelve largest US financial institutions are using the company's hosted solutions to produce bottom-line results, including improved cross-sell and up-sell ratios; increased online account openings and applications completed; and reduced service costs and attrition rates.

  Event:     Net.Finance 2006
  Dates:     April 10-12, 2006
  Location:  Solution Zone (Booth #19), Wild Horse Pass Resort - Phoenix, AZ

For more information about Net.Finance 2006, please visit www.wbresearch.com/netfinanceusa/index.html. Or to schedule media appointments at the event, please email ykim@liveperson.com.

About LivePerson

LivePerson is a provider of online conversion solutions. Our hosted software enables companies to identify and proactively engage online visitors- increasing sales, satisfaction and loyalty while reducing service costs. Combining web-interaction technology (chat, email and a self-service knowledgebase) with a deep understanding of consumer behavior and industry best practices, LivePerson's Timpani™ platform engages the right customer, at the right time, with the right communications channel. This Engagement Marketing platform creates more relevant, compelling and personalized experiences-converting traffic into revenues, and facilitating real-time sales and customer service. More than 4,000 companies including EarthLink, Hewlett- Packard, Microsoft, Qwest and Verizon rely on LivePerson to help maximize the return on their marketing and e-commerce investments. LivePerson is headquartered in New York City.

SOURCE: LivePerson

CONTACT: Younjee Kim, +1-212-609-4222, ykim@liveperson.com

Web site: http://www.liveperson.com/